• ELEGANT HOTEL COLLECTION

A GLOBAL MOVEMENT


A NEW ERA IN LUXURY TRAVEL

Together with our member hotels we are creating a new identity for luxury travel, one that is rooted in authenticity and connection.

Join our growing community of independent luxury hotels to access unrivalled sales, marketing and revenue opportunities on a global scale, as we open doors to a more meaningful world.

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UNLOCK YOUR GLOBAL POTENTIAL

As a pioneering soft brand we combine sales and marketing support with worldwide distribution and technological innovation to offer independent luxury hotels unparalleled sales, marketing and revenue opportunities on a global scale.

DRIVING VALUE

Powered by HotelREZ, one of the world’s leading technology and distribution companies, we are uniquely placed to drive significant value to independent luxury hotels worldwide.

RETURN ON INVESTMENT

We proudly offer a commercial model that is biased towards results rather than high fixed fees, ensuring a quantifiable return on investment for our member hotels.

TAILORED SERVICES

We empower our member hotels with a personalised, tailored service that aligns with their unique vision, identity and commercial goals.


CHAMPIONING INDEPENDENCE

As a soft brand we empower independent luxury hotels to unlock their true potential by bringing them into a global movement and providing them with the global sales, marketing and revenue opportunities they need to succeed.


CHAMPIONING INDEPENDENCE

As a soft brand we empower independent luxury hotels to unlock their true potential by bringing them into a global movement and providing them with the global sales, marketing and revenue opportunities they need to succeed.


MORE POSSIBILITIES

We combine global sales and marketing support with worldwide distribution and technological innovation to offer independent luxury hotels more possibilities, with a focus on driving profitability.


MORE VISIBILITY


MORE BOOKINGS


MORE REVENUE


WHAT COULD


MORE POSSIBILITIES


MEAN FOR YOU?


WHAT COULD MORE POSSIBILITIES MEAN FOR YOU?

Daniel Simmons - Catt McLeod - Mark Lewis


JOIN A GLOBAL COMMUNITY

Join a global community of likeminded independent luxury hotels. As a luxury soft brand, we celebrate the inspirational hoteliers who are passionately embracing the art of authentic luxury hospitality.