A NEW ERA IN LUXURY TRAVEL
Together with our member hotels we are creating a new identity for luxury travel, one that is rooted in authenticity and connection.
Join our growing community of independent luxury hotels to access unrivalled sales, marketing and revenue opportunities on a global scale, as we open doors to a more meaningful world.
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UNLOCK YOUR GLOBAL POTENTIAL
As a pioneering soft brand we combine sales and marketing support with worldwide distribution and technological innovation to offer independent luxury hotels unparalleled sales, marketing and revenue opportunities on a global scale.
CHAMPIONING INDEPENDENCE
As a soft brand we empower independent luxury hotels to unlock their true potential by bringing them into a global movement and providing them with the global sales, marketing and revenue opportunities they need to succeed.

CHAMPIONING INDEPENDENCE
As a soft brand we empower independent luxury hotels to unlock their true potential by bringing them into a global movement and providing them with the global sales, marketing and revenue opportunities they need to succeed.

MORE POSSIBILITIES
We combine global sales and marketing support with worldwide distribution and technological innovation to offer independent luxury hotels more possibilities, with a focus on driving profitability.
MORE VISIBILITY
MORE BOOKINGS
MORE REVENUE
JOIN A GLOBAL COMMUNITY
Join a global community of likeminded independent luxury hotels. As a luxury soft brand, we celebrate the inspirational hoteliers who are passionately embracing the art of authentic luxury hospitality.

The collaboration with the Elegant Hotel Collection team is very professional and pleasant. We feel that the uniqueness of the Cresta Palace Celerina is emphasised and yet they promote us as part of a growing luxurious and select collection which constantly increases our visibility

We are excited to support the Elegant Hotel Collection, driven by a professional team with a clear vision for elegance and excellence. Backed by HotelREZ, we are confident this venture will deliver unique, high-quality experiences for guests and hotels worldwide